ReferralCandy vs Refgrow
ReferralCandy vs Refgrow: which fits your business — Shopify-style e-commerce or SaaS subscriptions?
TL;DR
ReferralCandy is built for Shopify and BigCommerce stores, with commission-based pricing ($59 base + 3.5% of revenue). Refgrow is built for SaaS with flat pricing ($29-$199/mo), subscription tracking, and native integrations with Stripe, Paddle, Polar, LemonSqueezy, and Dodo.
Feature Comparison
A side-by-side look at the features that matter most for SaaS affiliate programs
| Feature | Refgrow | ReferralCandy | Verdict |
|---|---|---|---|
| Pricing Model | Flat $29-$199/mo | $59/mo + 3.5% revenue | Refgrow's flat fee saves money at scale |
| Cost at $20K/mo affiliate revenue | $49/mo | ~$759/mo | Refgrow is 15x cheaper at scale |
| Best For | SaaS subscriptions, digital products | Shopify, BigCommerce stores | Different audiences entirely |
| Payment Providers | Stripe, Paddle, Polar, LS, Dodo | Shopify-leaning, e-commerce | Refgrow covers SaaS billing natively |
| Subscription Tracking | Native recurring commissions | One-time-purchase oriented | Refgrow handles SaaS subscriptions properly |
| Native Embedding | Full in-app widget | Storefront integration | Different embed approaches |
| Auto Payouts | PayPal + Wise | PayPal | Refgrow adds Wise for international |
| Multi-tier | Multi-level system | Not supported | Only Refgrow supports multi-tier |
Pricing Comparison
See how much you can save with Refgrow at every tier
| Tier | Refgrow | ReferralCandy |
|---|---|---|
| $5K/mo affiliate revenue | $29/mo | ~$234/mo |
| $10K/mo affiliate revenue | $29/mo | ~$409/mo |
| $20K/mo affiliate revenue | $49/mo | ~$759/mo |
| $50K/mo affiliate revenue | $99/mo | ~$1,809/mo |
Which One Is Right for You?
An honest breakdown to help you make the right decision
Choose Refgrow if you...
- Run a SaaS or digital product (not a Shopify store)
- Want predictable flat pricing instead of revenue share
- Need recurring commissions for subscription billing
- Use Stripe, Paddle, LemonSqueezy, Polar, or Dodo
- Want auto Wise payouts for international affiliates
Choose ReferralCandy if you...
- Run a Shopify or BigCommerce store
- Sell physical goods with one-time purchases
- Already integrated with ReferralCandy and value the e-commerce features
Frequently Asked Questions
Common questions about ReferralCandy vs Refgrow
Is ReferralCandy bad for SaaS?
Not bad — just not built for it. ReferralCandy was designed for e-commerce stores. SaaS billing patterns (subscriptions, upgrades, churn) work much better in a SaaS-native tool like Refgrow.
Does the 3.5% fee really matter?
At low volumes, no. At $20K/mo affiliate revenue, ReferralCandy costs $700+/mo while Refgrow costs $49/mo. The gap grows fast.
Can Refgrow integrate with Shopify?
If you have a SaaS-style billing flow, yes. For pure Shopify stores selling physical goods, ReferralCandy or Yotpo is a better fit.
How do migrations work?
Re-invite your affiliates to Refgrow with new referral links, set up your billing webhook, and you're running. Free migration help available.
What Our Customers Say
Trusted by founders worldwide to power their affiliate programs
"The implementation for devs seems super clean, conversion tracking easy through the API and a good experience for the end user."
Sebastian Thunman
CEO at UserTrack
"Refgrow keeping everything inside the product is a huge UX win. We were looking for exactly this solution."
William Scott
Founder at Elisi
"The fact that there's no limit on earnings from affiliates is such a good feature. I've used other tools with strict limits, and it was frustrating."
Zackary Mooney
Founder at Goldentree
"Love that the price-point makes this accessible to indie founders. We couldn't justify the cost of other solutions."
Scott
Indie SaaS Founder
"We've set up our affiliate program in less than a day. Without Refgrow, it would have taken us weeks to develop."
James Wilson
CTO at CloudStack
"Refgrow makes affiliate marketing super easy for SaaS products. Love how seamlessly it integrates and gives users a reason to promote your app."
Tom
SaaS Developer
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