ReferralCandy vs Refgrow
ReferralCandy vs Refgrow: which fits your business — Shopify-style e-commerce or SaaS subscriptions?
TL;DR
ReferralCandy is built for Shopify and BigCommerce stores, with commission-based pricing ($59 base + 3.5% of revenue). Refgrow is built for SaaS with flat pricing ($29-$199/mo), subscription tracking, and native integrations with Stripe, Paddle, Polar, LemonSqueezy, and Dodo.
Feature Comparison
A side-by-side look at the features that matter most for SaaS affiliate programs
| Feature | Refgrow | ReferralCandy | Verdict |
|---|---|---|---|
| Pricing Model | Flat $29-$199/mo | $59/mo + 3.5% revenue | Refgrow's flat fee saves money at scale |
| Cost at $20K/mo affiliate revenue | $49/mo | ~$759/mo | Refgrow is 15x cheaper at scale |
| Best For | SaaS subscriptions, digital products | Shopify, BigCommerce stores | Different audiences entirely |
| Payment Providers | Stripe, Paddle, Polar, LS, Dodo | Shopify-leaning, e-commerce | Refgrow covers SaaS billing natively |
| Subscription Tracking | Native recurring commissions | One-time-purchase oriented | Refgrow handles SaaS subscriptions properly |
| Native Embedding | Full in-app widget | Storefront integration | Different embed approaches |
| Auto Payouts | PayPal + Wise | PayPal | Refgrow adds Wise for international |
| Multi-tier | Multi-level system | Not supported | Only Refgrow supports multi-tier |
Pricing Comparison
See how much you can save with Refgrow at every tier
| Tier | Refgrow | ReferralCandy |
|---|---|---|
| $5K/mo affiliate revenue | $29/mo | ~$234/mo |
| $10K/mo affiliate revenue | $29/mo | ~$409/mo |
| $20K/mo affiliate revenue | $49/mo | ~$759/mo |
| $50K/mo affiliate revenue | $99/mo | ~$1,809/mo |
Which One Is Right for You?
An honest breakdown to help you make the right decision
Choose Refgrow if you...
- Run a SaaS or digital product (not a Shopify store)
- Want predictable flat pricing instead of revenue share
- Need recurring commissions for subscription billing
- Use Stripe, Paddle, LemonSqueezy, Polar, or Dodo
- Want auto Wise payouts for international affiliates
Choose ReferralCandy if you...
- Run a Shopify or BigCommerce store
- Sell physical goods with one-time purchases
- Already integrated with ReferralCandy and value the e-commerce features
Frequently Asked Questions
Common questions about ReferralCandy vs Refgrow
Is ReferralCandy bad for SaaS?
Not bad — just not built for it. ReferralCandy was designed for e-commerce stores. SaaS billing patterns (subscriptions, upgrades, churn) work much better in a SaaS-native tool like Refgrow.
Does the 3.5% fee really matter?
At low volumes, no. At $20K/mo affiliate revenue, ReferralCandy costs $700+/mo while Refgrow costs $49/mo. The gap grows fast.
Can Refgrow integrate with Shopify?
If you have a SaaS-style billing flow, yes. For pure Shopify stores selling physical goods, ReferralCandy or Yotpo is a better fit.
How do migrations work?
Re-invite your affiliates to Refgrow with new referral links, set up your billing webhook, and you're running. Free migration help available.
What Our Customers Say
Trusted by founders worldwide to power their affiliate programs
"The implementation for devs seems super clean, conversion tracking easy through the API and a good experience for the end user."
Sebastian Thunman
Co-founder at Strawberry
"Refgrow keeping everything inside the product is a huge UX win. So many affiliate tools feel like a bolt-on or force users through clunky portals."
Ryden Sun
Elisi
"I love that you can integrate Refgrow directly in your product, so any of your own users become a partner and affiliate so easily."
Sacha Dumay
Founder at AIThumbnail.so
"Love that the price-point makes this accessible to indie founders. The dashboard customization options are also a nice touch to keep things on brand."
Scott Burton
Indie SaaS founder
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