Calculation Method

customers
customers
$ /mo
Churn Rate Analysis
Churn Rate
3.0%
Per month
Good
Annual Churn Rate
31.4%
Yearly churn
Customer Lifetime
33.3
Average months
$1,500
Monthly Revenue Lost
$18,000
Annual Revenue Lost
97%
Retention Rate
970
Customers Remaining

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Customer & Revenue Churn

Calculate both customer churn rate and revenue churn rate to understand the full impact of customer loss on your business.

Lifetime Value Impact

See how churn rate affects customer lifetime value and understand the long-term revenue impact of retention improvements.

Multiple Time Periods

Calculate churn for monthly, quarterly, or annual periods to track trends and identify seasonal patterns.

Retention Analysis

Understand retention rates and see how reducing churn by even 1% can significantly impact your revenue.

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