Prices and plans checked on 23 October 2026
ReferralHero vs Referral Rock
Entry prices, plan limits, billing providers, trials and fees from the pricing page of each vendor, with sources, then a third option.
Quick Comparison
ReferralHero
From $249/mo (Basic: 1,000 subscribers, 1 self-serve campaign, 25,000 automation emails a month)
Referral software priced by subscribers, from $249/mo for 1,000 subscribers, 1 self-serve campaign, 25,000 automation emails a month.
Referral Rock
From $250/mo (Operator: 10,000 base members, 10 admin users, unlimited referrals)
Referral program software; the Operator plan is $250/mo for 10,000 base members, 10 admin users, unlimited referrals.
From each vendor's own pricing page, checked on 23 October 2026, monthly billing. Vendors change plans often: check the source before you decide.
| ReferralHero | Referral Rock | Refgrow | |
|---|---|---|---|
| Entry plan | $249/moBasic: 1,000 subscribers, 1 self-serve campaign, 25,000 automation emails a month | $250/moOperator: 10,000 base members, 10 admin users, unlimited referrals | $29/moStarter: up to $1,000/mo of affiliate revenue |
| Other plans | Pro $399 (unlimited subscribers and campaigns), Pro + Done For You custom | Scale and Multi-Org plans priced on a separate page; add-ons from $50/mo | Pro $49 (up to $10,000/mo), Business $99 (up to $25,000/mo), Enterprise $199 (unlimited affiliate revenue) |
| Billing providers | Stripe listed as an integration on Pro | HubSpot, Salesforce, Zapier and an API named; e-commerce and billing integrations included | Stripe, Paddle, Lemon Squeezy, Polar, Dodo Payments |
| Free trial | 7 days | 14 days | 7 days, card required |
| Fees on top | Reward payouts from 2.5% + $0.50 per payout; extra emails, SMS and OTP billed per use | No onboarding fee, no referral caps or overage fees | 0% transaction fees |
Sources (checked 23 October 2026)
Consider a third option: Refgrow
If neither fits, here is what Refgrow offers. Compare it with ReferralHero and Referral Rock in the table above.
$29/mo, 0% transaction fees
Plans from $1,000 a month of affiliate revenue to unlimited on Enterprise. Monthly billing; cancel anytime.
Embedded widget
Refgrow offers an embedded widget and a hosted portal option alongside it.
Billing providers
Stripe, Paddle, Lemon Squeezy, Polar, Dodo Payments, or any other through the API.
Cancel anytime
Frequently Asked Questions
How do ReferralHero and Referral Rock compare on price?
ReferralHero: from $249/mo (Basic: 1,000 subscribers, 1 self-serve campaign, 25,000 automation emails a month); Pro $399 (unlimited subscribers and campaigns), Pro + Done For You custom. Referral Rock: from $250/mo (Operator: 10,000 base members, 10 admin users, unlimited referrals); Scale and Multi-Org plans priced on a separate page; add-ons from $50/mo. Prices from each pricing page, checked 23 October 2026.
Which billing providers do they support?
ReferralHero: Stripe listed as an integration on Pro. Referral Rock: HubSpot, Salesforce, Zapier and an API named; e-commerce and billing integrations included.
Do they charge fees on top of the plan, and is there a free trial?
ReferralHero: fees, reward payouts from 2.5% + $0.50 per payout; extra emails, SMS and OTP billed per use; trial, 7 days. Referral Rock: fees, no onboarding fee, no referral caps or overage fees; trial, 14 days.
Where does Refgrow fit?
Refgrow starts at $29/mo (Starter: up to $1,000/mo of affiliate revenue); Pro $49 (up to $10,000/mo), Business $99 (up to $25,000/mo), Enterprise $199 (unlimited affiliate revenue). It connects to Stripe, Paddle, Lemon Squeezy, Polar, Dodo Payments, with 0% transaction fees.
Want to try Refgrow?
Launch your affiliate program with guided setup with Refgrow.
Start your 7-day free trial →Cancel anytime before the trial ends