Prices and plans checked on 23 October 2026
Mention Me vs Cello vs GrowSurf
Entry prices, plan limits, billing providers, trials and fees from the pricing page of each vendor, with sources, then a third option.
Quick Comparison
Mention Me
From Not public (Custom pricing from a demo, based on the referrals you generate)
Referral marketing with custom pricing set after a demo, based on the referrals you generate.
Cello
From $0/mo (Partner Free) (Partner Free: 1 partner campaign, 5 transacting partners, 5% transaction costs)
In-product user referrals and partner referrals: user referral plans are priced by referral ARR, partner plans by transacting partners plus transaction costs.
GrowSurf
From $179/mo (Referral programs, Startup: up to 2,500 participants ($125/mo billed yearly))
Referral program software priced by participants, with affiliate programs at $0/mo plus a 3% success fee on referral revenue.
From each vendor's own pricing page, checked on 23 October 2026, monthly billing. Vendors change plans often: check the source before you decide.
| Mention Me | Cello | GrowSurf | Refgrow | |
|---|---|---|---|---|
| Entry plan | Not publicCustom pricing from a demo, based on the referrals you generate | $0/mo (Partner Free)Partner Free: 1 partner campaign, 5 transacting partners, 5% transaction costs | $179/moReferral programs, Startup: up to 2,500 participants ($125/mo billed yearly) | $29/moStarter: up to $1,000/mo of affiliate revenue |
| Other plans | All pricing is custom | User referral plans priced by referral ARR, from $65/mo as shown with a 32% discount, Scale $750/mo billed monthly; Partner Plus $80 and Pro $280 (3.5%) | Business from $449 (10,000 participants), Custom above 150,000; affiliate programs $0/mo plus a 3% success fee | Pro $49 (up to $10,000/mo), Business $99 (up to $25,000/mo), Enterprise $199 (unlimited affiliate revenue) |
| Billing providers | Not listed | Stripe and Chargebee named as webhook sources | None named on the pricing page | Stripe, Paddle, Lemon Squeezy, Polar, Dodo Payments |
| Free trial | None listed | Not stated; Partner Free plan available | 14 days, no card (referral programs) | 7 days, card required |
| Fees on top | Not listed | Partner plans: 2% to 5% transaction costs; user referral plans: 0% | Affiliate programs: 3% success fee on referral revenue | 0% transaction fees |
Sources (checked 23 October 2026)
Consider a third option: Refgrow
If neither fits, here is what Refgrow offers. Compare it with Mention Me, Cello, and GrowSurf in the table above.
$29/mo, 0% transaction fees
Plans from $1,000 a month of affiliate revenue to unlimited on Enterprise. Monthly billing; cancel anytime.
Embedded widget
Refgrow offers an embedded widget and a hosted portal option alongside it.
Billing providers
Stripe, Paddle, Lemon Squeezy, Polar, Dodo Payments, or any other through the API.
Cancel anytime
Frequently Asked Questions
How do Mention Me, Cello and GrowSurf compare on price?
Mention Me: from Not public (Custom pricing from a demo, based on the referrals you generate); All pricing is custom. Cello: from $0/mo (Partner Free) (Partner Free: 1 partner campaign, 5 transacting partners, 5% transaction costs); User referral plans priced by referral ARR, from $65/mo as shown with a 32% discount, Scale $750/mo billed monthly; Partner Plus $80 and Pro $280 (3.5%). GrowSurf: from $179/mo (Referral programs, Startup: up to 2,500 participants ($125/mo billed yearly)); Business from $449 (10,000 participants), Custom above 150,000; affiliate programs $0/mo plus a 3% success fee. Prices from each pricing page, checked 23 October 2026.
Which billing providers do they support?
Mention Me: Not listed. Cello: Stripe and Chargebee named as webhook sources. GrowSurf: None named on the pricing page.
Do they charge fees on top of the plan, and is there a free trial?
Mention Me: fees, not listed; trial, none listed. Cello: fees, partner plans: 2% to 5% transaction costs; user referral plans: 0%; trial, not stated; Partner Free plan available. GrowSurf: fees, affiliate programs: 3% success fee on referral revenue; trial, 14 days, no card (referral programs).
Where does Refgrow fit?
Refgrow starts at $29/mo (Starter: up to $1,000/mo of affiliate revenue); Pro $49 (up to $10,000/mo), Business $99 (up to $25,000/mo), Enterprise $199 (unlimited affiliate revenue). It connects to Stripe, Paddle, Lemon Squeezy, Polar, Dodo Payments, with 0% transaction fees.
Want to try Refgrow?
Launch your affiliate program with guided setup with Refgrow.
Start your 7-day free trial →Cancel anytime before the trial ends